Davina Bennett is a Jamaican model and pageant titleholder who won Miss Jamaica Universe 2017. She represented Jamaica at the Miss Universe 2017 pageant, and was contracted as the face of Shea Moisture in 2018, representing the company's Black Castor Oil product line.
She is pursuing a degree in marketing at the University of the West Indies. Upon acquiring her Bachelor's Degree, she would like to utilize her degree to leverage her marketing business as well as successfully brand herself as an entrepreneur.
Bennett represented Jamaica at Miss Universe 2017 where she was named 2nd Runner-Up.
In the final round, Bennett was asked this question: ''What quality in yourself are you most proud of and how will make you apply that to your time as Miss Universe?'' She answered, ''it is my drive and determination. I am part of a foundation that helps deaf people. This platform will be a great platform to help people.''
Natural Hair at Miss Universe
Update: March 27, 2018
Many felt that Bennett was robbed of the crown at last year's Miss Universe pageant after the queen rocked her natural hair during the competition. Now Bennett will take on a new spokesperson role for the U.S.-based company Shea Moisture.
Shea Moisture took the opportunity to dedicate its #TextureTuesday to Bennett and said of Bennett, "the beautiful, history-making" 21-year-old teacher "who rocked her natural crown and won our hearts."
Bennett's announcement of her new role In Bennett's announcement of her official partnership with Shea Moisture, she took the time to highlight her disappointment with the results at Miss Universe. "November 26th when I was announced as Miss Universe 2nd runner-up, I stood in that corner and I cried," Bennett wrote. "I cried because I was finding every reason for what I did wrong that made me feel like I lost once more. I wasn't thinking about history, nor what happened on that stage until my coach came to me and said, 'Miss Jamaica, wipe your tears because what you have done here tonight, no one has done it before and you are extraordinary!' I then realized what my participation represented for women and girls across the world that look just like me."
Bennett announced that she is the first-ever face of Shea Moisture's Jamaican Black Castor Oil Collection. The brand then offered a 20 percent discount to anyone who heard about the brand through Bennett.
As the first woman to ever wear her natural hair on the Miss Universe stage, Bennett made history and set an example for women around the world to show women that they can be confident and beautiful just the way they are. Her history-making decision has been glorified and affirmed with her new opportunity with Shea Moisture.
Davina Will Not Crown Successor
Update: August 29, 2018
Davina will not be attending the Miss Universe Jamaica pageant to crown her successor. She said she was not invited by Uzuri International. A Jamaica Gleaner article reads, "Reigning Miss Universe Jamaica, Davina Bennett, says she will be absent from this evening’s crowning of her successor because she was not invited to the coronation by the local franchise holder, Uzuri International."
Bennett said in a statement that, Uzuri “chose” to exclude her and acknowledged a break down in the relationship between she and Uzuri.
“I feel duty bound and compelled to inform my fellow Jamaicans and my beloved fans worldwide that Uzuri has chosen not to include me in this year's coronation, August 24, 2018, following our parting of ways in February 2018,” Bennett said.
Signs of the break down in the relationship between Bennett and Uzuri came to light earlier this year when Bennett distanced herself from Uzuri on Instagram and told the organization to stop posting content about her on its social media pages. The post was later deleted.