Hometown: Lethbridge, AB
Jaime VandenBerg is a 23-year-old international model and recent University of Lethbridge graduate born in Lethbridge, Alberta. She received her Bachelor of Arts degree in May with Honours and a concentration in legal reasoning. With dreams of becoming a human rights lawyer, she will write the LSAT in August and plans on attending law school in September 2021. Jaime is well known internationally for her activism and volunteerism towards gender equality.
Jaime received an international Diana Award for her humanitarian work and social change efforts abroad. The Diana Award was established in memory of Princess Diana to encourage activism and social change involvement. In light of this award and her platform in the Philippines, she published an article with Cosmopolitan Philippines discussing how to cope with harassment. It was the perfect platform to reach a broad millennial audience to open this discussion and push away from the stigma of victim shaming on the basis of clothing and other motives.
Through Jaime’s passion for gender equality, she volunteered in the Victim Services Unit at the Lethbridge Police Station. Her primary role was to work alongside first responders of crime and tragedy in Lethbridge to assist with victims and witnesses in their recovery and process through the judicial system. Subsequently, Jaime volunteered at the Lethbridge YWCA’s Women of Distinction 2019 Ceremony as the events keynote speaker where she discussed her experiences and how she continued to fight gender-based violence through her role at the Lethbridge Police Station.
In her last year at the University of Lethbridge, Jaime won an essay writing competition in which she wrote about her passion for fighting gender-based violence. She was awarded a full-ride scholarship to attend Semester at Sea, a study abroad program through Colorado State University where students take university classes on a ship while traveling the world. It was the adventure of a lifetime and expanded her global perspective alongside some of the best professors in the United States. This experience took her to Europe, Africa, and South and North America.
Thanks to Patti Falconer Agency, Jaime is able to continue her travels while working as an international model. During her time in India she was able to shoot for international brands such as MANGO, Forever 21, Nike, Under Armour, Tommy Hilfiger and many more. She loved her experience at KAD Model Management in New Delhi because they were an amazing support system for her journey while teaching her about Indian culture. India will always have a special place in Jaime’s heart, not only because of modelling but also because of her humanitarian work with Free The Children in Rajasthan. It was a truly amazing experience both times she visited and cannot wait for more.
Thankful to be back at work, Jaime is on a contract in Guadalajara, Mexico with I Am In Cover. Although it is not her first time competing at Miss Universe Canada, It is her first time preparing for a pageant abroad. With her tenacity and determination, Jaime will thrive in this new environment and return to Canada ready to compete. She believes that everything happens for a reason and that no goal is too big to achieve.